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Digitising African Mobility

A microservices-powered mobility operating system engineered for African cities — safe, reliable, and architected to scale across the continent.

9 Microservices AWS Native Google Play Q1 2027
The Challenge

Why Africa Needs a New Mobility Layer

Existing platforms extract 25–30% per trip, treat cash as an afterthought, and ignore the reality of African infrastructure. Drivers churn. Riders pay more. Safety is bolted on, not built in.

  • Exploitative commission structures drain driver earnings
  • Cash remains dominant but is treated as a fallback
  • Safety features are generic, not integrated with local emergency services
  • Routing ignores informal roads, weather, and minibus behaviour
Our Solution

Built from the Ground Up for the Continent

PRYDE is a mobility operating system — not an app. Lower commissions, first-class cash support, women-only rides, real-time SOS, and intelligent routing optimised for African roads.

  • 15% baseline commission with subscription alternatives
  • Cash, card, wallet, vouchers — all first-class citizens
  • Automated SOS triggers & direct emergency integration
  • Traffic-aware, weather-aware routing for local conditions

The Product

One app. Two sides. Riders and drivers, equally served.

💰

Wallet & Cash

In-app wallet, instant top-ups, instant driver payouts, and cash-friendly payments. Load vouchers work even without airtime.

👥

Pools & Seats

Drivers create pools with their own seat configuration. Riders browse pools and driver profiles, pick their seat, share the fare.

🆘

Safety by Design

Panic button, live SOS, verified identities, reciprocating reviews, and live trip tracking shareable with family.

📅

Scheduling

Book now or book ahead. Schedule your daily work commute once and let PRYDE keep the time.

🚺

Women-Only Spaces

Women-only pools and ride options, matched and tracked by design.

🎁

Rewards

Tiered rewards, points, referrals and trip promotions — for riders and drivers alike.

98%
Ride Completion
3.2s
Avg. Dispatch
24/7
Safety Support
50k+
Rides / Day Target

Vision for Africa

PRYDE is not a ride-hailing app. It is the beginning of a continental mobility operating system.

🚌

Minibus Formalisation

Digital ticketing, route optimisation, and driver verification for the informal transport that moves millions daily.

🛣️

Inter-City Corridors

Scheduled shared rides between cities with guaranteed seating, transparent pricing, and live tracking.

📦

Parcel Network

Same-driver logistics for documents, groceries, and e-commerce — leveraging existing driver density.

🏢

Corporate Mobility

Unified transport procurement for businesses, schools, and government with consolidated invoicing.

The goal is not to replace Africa's transport culture but to digitise it, formalise it, and make it safer and more profitable for everyone who moves within it.

The PRYDE Engine

Nine autonomous microservices, event-driven architecture, and AWS-native infrastructure — built to survive African network conditions and scale to millions of trips.

🛡️

Identity & Verification

Auth, OTP, KYC documents, queue for manual review. Every driver and rider is verified before their first trip.

Fastify + JWT
🚗

Rides & Dispatch

Book, negotiate, accept, track, complete — plus scheduling and real-time driver matching.

Fastify + Redis
💰

Wallet & Payments

Balance, top-up, transactions, payouts, PayFast webhooks. Ledger-based with full audit trails.

Fastify + Kafka
🆘

Safety & SOS

Emergency triggers, incident tracking, safety ratings, and direct emergency service integration.

Fastify + Twilio
👥

Pooling & Scheduling

Shared rides, future bookings, route optimisation, and seat management for high-density corridors.

Fastify + PostGIS
🎁

Rewards & Loyalty

Tiered rewards, points accrual, referrals, and promotions — for both riders and drivers.

Fastify + Redis
📨

Notifications

Push, SMS, email — real-time updates with local language support across all channels.

Fastify + Kafka
🤝

B2B Contracts

Corporate ride agreements, invoicing, fleet management, and institutional procurement.

Fastify + Minio
🚪

API Gateway

Unified entry point, auth, routing, rate limiting, and WebSocket support for live tracking.

Fastify + JWT
Shared Infrastructure

All services share PostgreSQL/PostGIS + Redis cache and communicate via Redpanda (Kafka-compatible event bus).

AWS-Native Architecture

Designed for high availability, auto-scaling, and cost efficiency across African regions.

🌐

API Gateway + Cognito

Auth, rate limiting, WebSocket for real-time tracking

⚙️

9 Microservices

Node.js (Fastify), containerised, running on EC2 with auto-scaling

🗄️

Aurora PostgreSQL

Multi-AZ with read replicas, PostGIS for geospatial queries

📤

S3 + CloudFront

Document storage (KYC), static assets, CDN delivery

📨

SQS / SNS / Redpanda

Event-driven asynchronous communication between services

📊

CloudWatch + X-Ray

Logging, metrics, distributed tracing, and automated alerting

🔒 Security & Compliance: POPIA compliant, encryption at rest (EBS, RDS, S3) and in-transit (TLS), IAM least-privilege, VPC isolation.
📲

Download the PRYDE APK

Live Android build in active testing. Install directly and experience the platform. Google Play listing coming after the pilot.

⬇️ Download APK

Android 8.0+ required. OTA updates enabled via Expo EAS.

▶️ Google Play listing — coming soon after pilot

For Investors

Infrastructure Built. Architecture Sound. Market Ready.

EC2 servers running. CI/CD pipeline active. Live APK in testing. We are iterating toward a Q4 2026 pilot and seeking strategic partners to scale across Africa.

Investor Relations View Roadmap